Big Deal: Insurer Signs NBA Star Shaq as Brand Spokesman

Tennessee-based nonstandard auto insurance provider The General has signed its first real-life brand ambassador and he’s a big one: NBA Hall-of-Famer Shaquille O’Neal. In his brand ambassador role, the 7-foot, 1-inch O’Neal will represent the company in television commercials and … Read More

Read more here:: Insurance Journal

      

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